A whimsical musical ensemble with a storied past and adventurous future needed a new identity, so the Harvard Pops Orchestra and Harvard University commissioned Beveridge Seay to develop the visual identity. The identity was implemented on a series of posters promoting concerts and events.
More Work
Recognition
Capabilities
Brand &
Identity
- Brand Development
- Naming
- Logos, Symbols & Wordmarks
- Identity Guideline Development
Visual
Communications
- Graphic Design
- Packaging
- Marketing & Messaging
Environmental
Design
- Signage & Wayfinding
- Interior Design
Web &
Interactive
- Project Development & Architecture
- Website & Interface Design
- Search Engine Optimization (SEO)
- eCommerce & Online Campaigns